The part that I like most about my consultancy? The usability evaluations, or “website critiques”. Being able to point out the obvious (“Duh!”) that so many people do not see until you point it out to them can be very rewarding. Yes, many of the usability guidelines are obvious. A lot of dotted i’s and Continue reading →

Well, maybe you do…and maybe you don’t. Many website owners do not know whether their web designer took care of this. And I am saying “took care of this” because a custom 404 error page is something that all web designers should include in all of the sites they create or maintain. If you still Continue reading →

If you want your website to be found on the web, start with Google. Google is a big fish in a big pond with a marketshare of about 75%. Is your site visible in Google? Do you have all of your pages indexed? A few things you can do to see how your site is Continue reading →

Where does a website start? With a domain name. Choose your domain name carefully, as a lot of your online success will depend on it. Here are some things to consider: The name – What name do you want for your website? YourCompanyName? YourMainProductName? You can choose these with or without hyphens, so Your-Company-Name is Continue reading →

If you followed my advice from my past two articles, you now have a website ) or at least are in the process of developing one. Well done! But that is not all. A website is not a magic bullet. It is a communication tool, and not effective without visitors. How do people find your Continue reading →